Cricket Wireless
Nothing To Hide
As America’s most transparent wireless provider, Cricket Wireless refuses to hide or conceal ANYTHING about their prices. We decided it was time to show everyone else how good it feels to have nothing to hide — literally.
Cricket’s multicultural marketing agency, Dieste, quickly adapted the campaign for Spanish-speaking audiences. In this version, Chip drops his pants and hits the soccer field. Yes, it’s okay to blush.
In addition to a ton of social media content, we also created a radio spot featuring a naked announcer. Take a listen and let your imagination run wild!